Elie Aoun portfolio banner
01 / ABOUT ME

CREATIVE VISION. BRANDING EXPERTISE. REAL-WORLD DELIVERY.

About Elie Aoun

With 20+ years of dedicated expertise, I specialize in crafting distinctive visual identities, impactful campaigns, and immersive brand experiences.

With 20+ years of creative expertise, I specialize in creative direction, visual identity, impactful campaigns, and end-to-end event branding. I turn ideas into distinctive, memorable visual experiences, leading projects from strategic concept and visual direction through brand application, production, installation, and on-site execution. Combining creative vision with strong operational leadership, I manage creative teams, vendors, stakeholders, and physical brand touchpoints to deliver consistent, high-quality brand experiences that connect with audiences, elevate brand presence, and bring brands to life across every touchpoint.

VISUAL IDENTITY · EVENT BRANDING · EXPERIENTIAL DESIGN · CAMPAIGNS · ART DIRECTION · SOCIAL & DIGITAL · PRINT · EVENT CREATIVE
01

Creative Direction

Concept & creative direction · Brand & visual identity · Art direction

02

Campaigns & Design

Campaign creative · Print & editorial · Key visuals & advertising

03

Event Branding

Event creative · Experiential design · Environmental graphics & wayfinding

04

Production

Artwork & specifications · Materials · Vendor coordination

05

Implementation

Installation · Quality control · On-site brand consistency

06

Stakeholder Management

Clients · Sponsors & partners · Suppliers & operations

Alfa Telecommunications • Delta Radio • Colgate • SAKR Power Rental • Abu Dhabi Art Fair • Lebanese Presidency • Prince Salman Sponsorship Program • Qatar Environmental Health and Safety Center • AlUla Camel Cup • NEOM Beach Games • Jeddah E-prix • Google Cloud Summit • Layali Diriyah • WTA Finals • NextGen ATP25 Finals • Tabuk Camel Festival • Saudi Games • Alfa Telecommunications • Delta Radio • Colgate • SAKR Power Rental • Abu Dhabi Art Fair • Lebanese Presidency • Prince Salman Sponsorship Program • Qatar Environmental Health and Safety Center • AlUla Camel Cup • NEOM Beach Games • Jeddah E-prix • Google Cloud Summit • Layali Diriyah • WTA Finals • NextGen ATP25 Finals • Tabuk Camel Festival • Saudi Games •
02 / SELECTED WORK

Brands & identities.

TAP A LOGO TO ENLARGE

A curated selection showcasing variety, craft and range across distinct visual identities.

03 / CAMPAIGNS

Concept to
finished visual.

Concept-led advertising, promotional pieces and communication systems across social, digital, print and OOH.

Campaign and key visual project 1
001 / CAMPAIGNS & KEY VISUALS

The importance of art in communication.

Role Creative Direction · Art Direction · Design

Applications Social · Digital · Print · OOH

Campaign and key visual project 2
002 / CAMPAIGNS & KEY VISUALS

Let go of the fear of showing oneself white smile.

Role Creative Direction · Art Direction · Design

Applications Social · Digital · Print · OOH

Campaign and key visual project 3
003 / CAMPAIGNS & KEY VISUALS

Forget about the physical card and switch to digital.

Role Creative Direction · Art Direction · Design

Applications Social · Digital · Print · OOH

Campaign and key visual project 4
004 / CAMPAIGNS & KEY VISUALS

How to stand out in the connections that we have.

Role Creative Direction · Art Direction · Design

Applications Social · Digital · Print · OOH

Campaign and key visual project 5
005 / CAMPAIGNS & KEY VISUALS

To showcase that the $ is valued & saved.

Role Creative Direction · Art Direction · Design

Applications Social · Digital · Print · OOH

04 / PRINT

Prints & editorials.

Typography, hierarchy, image treatment and campaign adaptation — presented as work, not pages.

Magazine & corporate editorial layouts
PRINT / 01

Magazine & corporate editorial layouts

Corporate and healthcare editorial
PRINT / 02

Corporate and healthcare editorial

Radio and entertainment editorial
PRINT / 03

Radio and entertainment editorial

Poster-led editorial and event graphics
PRINT / 04

Poster-led editorial and event graphics

05 / SOCIAL & DIGITAL

Content that
moves.

Selected content systems where the creative idea carries across formats, messages and occasions.

ALFA TELECOMMUNICATIONS
DELTA RADIO
06 / BRANDING

BRANDING AT SCALE.

TAP A LOGO TO VIEW THE PROJECT

Selected branding projects presented through their visual systems, applications and real-world touchpoints.

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01 / ALULA CAMEL CUP2023 • ALULA, SAUDI ARABIA
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02 / ALULA CAMEL CUP2024 • ALULA, SAUDI ARABIA
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03 / NEOM BEACH GAMES2023 • NEOM, SAUDI ARABIA
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04 / NEOM BEACH GAMES2024 • NEOM, SAUDI ARABIA
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05 / JEDDAH E-PRIX2025 • JEDDAH, SAUDI ARABIA
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06 / JEDDAH E-PRIX2026 • JEDDAH, SAUDI ARABIA
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07 / GOOGLE CLOUD SUMMIT2025 • DOHA, QATAR
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08 / LAYALI DIRIYAH2024 • DIRIYAH, SAUDI ARABIA
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09 / WTA FINALS2025 • RIYADH, SAUDI ARABIA
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10 / ATP NEXT GEN FINALS2025 • JEDDAH, SAUDI ARABIA
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11 / CAMEL FESTIVAL TABUK2023 • TABUK, SAUDI ARABIA
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12 / SAUDI GAMES2023 • SAUDI ARABIA
07 / LET’S CREATE

Let’s create something
memorable.